Презентация из цикла уроков элективного курса Business English (Section 2 Business Correspondence Unit 1 Business letters-Business letter: structure and layout


Автор: преподаватель английского языка высшей категории Макешина Ольга Николаевна ГБПОУ РА «Дондуковский сельскохозяйственный техникум» Plan of the lesson: Phonetic drill Getting acquainted with the ways of business letters writing 3. Doing exercises. Для работы учащимся необходимы образцы деловых писем Состав реквизитов делового письмаРеквизит № 1 Название и эмблема организации автора.Реквизит № 2 Справочные данные об организации-авторе.Реквизит № 3 Ссылки для использования в последующей корреспонденции.Реквизит № 4 Дата составления письма.Реквизит № 5 Внутренний адрес ( адрес получателя).Реквизит № 6 Вступительное обращение.Реквизит № 7 Заголовок письма. Реквизит № 8 Текст письма.Реквизит № 9 Заключительная формула вежливости.Реквизит № 10 Личная подпись автора.Реквизит № 11 Отметка о наличии приложения.Реквизит № 12 Сообщение о направленных копиях. Вступительные обращения в английской и американской деловой перепискеSir, Sirs, — государственным лицам;Dear Sir, — письмо адресовано мужчине, с которым вы лично не знакомы;Dear Sirs, — письмо адресовано компании в целом; Dear Madam, — письмо адресуется женщине или девушке с которой вы лично не знакомы; Dear Mr Baker, — знакомому должностному лицу мужчине; Dear Mrs Baker, — знакомому должностному лицу замужней женщине; Dear Miss Baker, — знакомому должностному лицу незамужней женщине; Dear Ms Baker, — знакомому должностному лицу замужней или незамужней женщине.Запятые в каждом из указанных обращений могут опускаться. В американских письмах используются следующие вступительные обращения:Gentlemen:Dear Sirs: — письмо адресовано компанииDear Gentlemen: в целом;Dear Mr Brown:Dear Mrs Brown: — письмо адресовано определённымDear Ms Brown: должностным лицам. Авторские реквизиты GLOBAL INTERFACE GROUP, ЕЧС. 5432 Valles Avenue, Riverdale, N.Y. 10471 U.S.A. Tel 718-796-6787 * Fax 718-796-5242 Your Ref: 07-02/46 OurRef:KL/18 15 March 2000 Ваш индекс Наш индекс Дата Адресат Mrs A Everett Compact Systems 96 Rosewall Drive Southtown SO34BT England Dear Mrs Everett RE: Order B7693 Please find enclosed our order, Ord.B7693, for 100 IBM compatible Compact Accounts packages. We have decided to place an order for l00 packages and accept the 20 p.c. trade discount off net list prices as discussed. We would be much obliged if you could dispatch the goods so that they reach us no later than 30 July, and look forward to receiving your acknowledgement. Yours sincerely P. Baker P. Barker Purchasing Manager Encl:Ord.B7693 Обращение Заголовок (тема) Текст Заключительное приветствие Подпись Приложение Отметка об отправлении копии письма cc Intellect Service Рис.]. Реквизиты зарубежного письма 1 COMPACT SYSTEMS 2 96 Rosewall Drive, Southtown, S03 48T Tel: 0927-423845 Telex: 69364 Yourref:MN/LG/100 Our ref:AE/KR/101 4 14 November 1999 5 Softchain Ltd Foss House Brigham Street Liverpool L134AT For the attention of Mr Trenton 6 Dear Sirs 7 Subject: results of the market research. 8 Further to our letter of 5 November, we write to advise you of the results of the market research. The findings of the report, a copy of which we enclose herewith, are favourable and clearly indicate the requirement in your product. As to your request regarding further discounts, we regret, that at present we are unable to offer you more favourable terms. 9 Yours faithfully Alice Everett 10 Alice Everett Marketing Manager 11 Encl: a copy of the report 12 cc F. Henley, Sales Manager PRENTICE-HALL, INC.ENGLEWOOD CLIFFS, NJ. 07632Your reference 12Our reference MS/AP/10117 August 2001Ms Sheila JonesThe Modern School for Secretaries12 Harrington PlaceGreenpoint N.Y. 10020USADear Ms Jones:RE: The Style of Setting up a letter You asked me if there is any one style of setting up a letter that is used more than the others. Probably more business concerns use the block style of letter than any other style, because its marginal uniformity saves time for the typist. The inside address in such letters is blocked and the paragraph beginnings are aligned with the left margin. Open punctuation is used in the address. The date and reference lines are flush with the right margin. The date line is two spaces below the letterhead, and the reference line is two spaces below the date line. The complimentary close begins slightly to the right of the center of the page. Both lines of the signature are aligned with the complimentary close. As the dictator's name is typed in the signature, it is not considered necessary to include his or her initials in the identification line.Sincerely YoursM ScottMartha Scott Correspondence Chief Accounting DepartmentEnclosure: Order № 34cc M Pryor, Accounts Manager______________________________________________________________________________Address Telephone Number Fax Number VAT registered XXXXXXXXXX Письмо 1John McWillson Assistant Director GML Office, West Str. 88, 38 New York 6787NYJulia Hatch 84 High Street Dublin 45773JI IrelandSeptember 1995 Dear Julia Hatch Our innovative course offers structured broad-based trading in Management Research and Consultancy Methods.It is an advanced, one year course for academics, management practitioners, or those wishing to pursue a career in academia or consultancy.It is a twelve month programme leading to a Masters degree and, on successful completion, it offers the option of continuing for a further twenty four months to study for a PhD in Management Studies within the Business School.For further details please contact Dr Diana Person. Sincerely YoursJohn McWillson Письмо 2( Полублочный тип оформления) THE UNIVERSITY OF BRITISH COLUMBIA Biotechnology Laboratory Room 237 - Westbrook Building 6174 University Boulvard Vancouver, B.C.Canada V6T 1W5 Tel: (604) 228-4838 Fax:(604)8-2114 Office of DirectorNovember 20,1990 Dear Sir/ MadamThank you for your letter enquiring about a position with the Biotechnology Laboratory at the University of British Columbia. I regret that we have no positions available which require your qualifications. Yours sincerely, David Grow Administrator Письмо 3 (Блочный стиль оформления)John McWillson Assistant Director GML Office, West Str. 88, 38 New York 6787NYJulia Hatch 84 High Street Dublin 45773JI IrelandSeptember 4,2001Dear Julia HatchOur innovative course offers structured broad-based training in Management Research and Consultancy Methods.It is an advanced, one year course for academics, management practitioners, or those wishing to pursue a career in academн or consultansy.It is a twelve month programme leading to a Masters degree and, on successful completion, it offers the option of continuing for a further twenty four months to study for a PhD в Management Studies within the Business School.For further details please contact Dr Diana Person. Sincerely Yours John McWillson Письмо 4 ( Упрощённый стиль оформления) National institution of retired personsOctober 14, 1999Ms. Iva Savitsky Attorney-at-Law200 Center Str. Freeport, Vermount 66521Unfortunately, we must inform you, that we are still awaiting I your confirmation of the order.Please, note that the deadline for the answer should not exceed 5 days. As the matter is urgent, we ask you to acknowledge receipt of our letter before Tuesday, November 27.We will appreciate, if you let us know whether you are still interested in this order.HENRY PARSELL, PRESIDENT Письмо 5( Квадратный стиль оформления)NATIONAL INSTITUTION OF RETIRED PERSONSMr John Clark May 13, 1996Attorney-at-Law 200 Center Str. Freeport, Vermout 66521Dear Mr ClarkI would like to thank you on behalf of my colleagues and myself for the organization of the seminar held in Moscow on April 24-25.We consider this seminar as the further development of our mutually beneficial relations. We enclose here in our proposals for the agenda of the next seminar.We should be very grateful if you would let us know your opinion at your earliest convenience.Yours sincerely,Henry Parsell HP/ VTPresident Письма о приёме на работуПисьма- запросыПисьма-заказыПисьма- претензииПисьма- ответы ПИСЬМО-ЗАПРОС Softchain Ltd (head office), Foss House, Brigham Street, Liverpool L13 4AT Tel: 051-387 6397 Telex: 79284Mrs A. Everett Your ref:Compact Systems Our ref: Inq. B769396 Rosewall DriveSouthtownSO3 4BT 5 April 2000 Dear SirsWe recently attended the Software Trade Exhibition in Bath, and were impressed by the range of software available through your company.We are a large chain of business software retailers and are looking for a software house which could supply us with a range of business applications programs.As we usually place large orders, we would expect a quantity discount in addition to a 20 p.c. trade discount off net list prices. Our terms of payment are normally 30 days after receipt of invoice.If these conditions are of interest to you, we would be much obliged if you could send us your current catalogue and price list.We look forward to hearing from you soon. Yours faithfullyP. BarkerP. Barker Purchasing Manager ПИСЬМО-ЗАКАЗ Softchain Ltd (head office), Foss House, Brigham Street, Liverpool L13 4AT Tel: 051-387 6397 Telex: 79284Mrs A. Everett Your ref: AE/677Compact Systems Our ref: Ord. B769396 Rosewall Drive Southtown SO3 4BT15 July 2000 Dear Mrs EverettPlease find enclosed our order, Ord. B7693, for 100 IBM compatible Compact Accounts packages, as discussed in our phone conversation of 12 July.We have decided to place an order for 100 packages and accept the 20 p.c. trade discount off net list prices as discussed. Payment will be made, as agreed, 30 days after receipt of your invoice.We would be much obliged if you could despatch the goods so that they reach us not later than 30 July, and look forward to receiving your acknowledgement.Yours sincerelyP.BarkerP. Barker Purchasing ManagerEncl.Ord.B7693 ПИСЬМО-ПРЕТЕНЗИЯ Softchain Ltd (head office), Foss House, Brigham Street, Liverpool L13 4AT Tel: 051-387 6397 Telex: 79284Mrs A. Everett Your ref: AE/677Compact Systems Our ref: Ord. B769396 Rpsewall DriveSouthtownSO34BT2 August 2000 Dear Mrs EverettOn 15 July we placed an order for 100 IBM compatible Compact Accounts packages. A consignment was delivered on 30 July, but upon inspection we found that the packages were not IBM compatible.As this is our first transaction with your company we are naturally disappointed that we have got off to such a bad start. Therefore I would be much obliged if you could send us the correct goods as soon as possible, and arrange for the collection of the incorrect ones.Yours sincerely P. BarkerP. Barker Purchasing Manager ПИСЬМО-ОТВЕТ COMPACT SYSTEMS 96 Rosewall Drive, Southtown, S03 4BT tel: 0927-423845 telex: 69364Mr P. Barker Your ref: Inq. B7693Purchasing Manager Our ref: AE/677Softchain LtdFoss HouseBrigham StreetLiverpoolL13 4AT 10 April 2000 Dear Mr. BakerThank you for your letter of 5 April 2000 in which you asked details of our range of business applications programs.Because of the low price of our software we do not normally offer a quantity discount; however, if you can give me an indication of the quantity involved, I would be happy to discuss terms further with you. Normally, we would be happy to offer you a 20 p.c. trade discount off net list prices, as requested in your letter, and to accept your terms of payment.I am enclosing a copy of our most recent catalogue which gives details of our product range, together with list prices. I hope that the information will be of interest to you, and look forward to discussing orders in the near future.Yours sincerelyAlice EverettMarketing ManagerEncl. Compact catalogue, trade price list СПОСОБЫ ДОСТАВКИ ПИСЬМАAir Mail- авиапочтойUrgent- срочноеExpress- экспрессRegistered- заказноеPrivate- личноеConfidential- конфиденциальноеTo be called for- до востребованияPlease forward- направить далееBy hand- нарочным ОФОРМЛЕНИЕ КОНВЕРТА Sender’s address Wayne State University Law School Detroit, Michigan 48202 STAMP (S) Messrs. Smith & CO.,LIMITED 25 Leadernhall Street London L 13 EC United Kingdom VIA AIR MAIL Home task: Create a business letter to your partner firm. It may be a letter of any kind you want.